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Woman in yellow holding a woven handbag among flowers

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Artisans Net

Artisan stories, told across social and live.

Artisans Net

Artisans Net set out to connect consumers with artisans in rural villages around the world through an online platform.

Route focused the brand’s social presence on storytelling, quality visuals and artisan spotlights, growing Artisans Net’s Instagram followers by 74% and lifting daily Pinterest views from 1K to 10K. We also engaged influencers at a pop-up in Los Angeles, surpassing KPIs with more than 1.2M impressions.

SELECTED RESULTS

  • 74%Instagram follower growth.
  • 1K to 10Kdaily Pinterest views.
  • 1.2M+impressions from influencer engagement at a pop-up in LA, surpassing KPIs.

CREATIVE DELIVERABLES

Storytelling, quality visuals, artisan spotlights and influencer engagement at a pop-up in LA.

Smiling woman in a white dress with a handwoven Artisans Net wrap at an evening pop-up
Woman in sunglasses wearing a black and white handwoven Artisans Net top at an outdoor pop-up

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